01 · E-commerce Websites
Online stores that make buying the easy part.
We design and build e-commerce websites with product pages that sell, a checkout that doesn’t lose people, and the payments, shipping and tax details handled before launch day.
An online store is a website with more ways to go wrong. Product data has to be organized so customers can find things. Checkout has to be fast and trustworthy or carts get abandoned. Payments, shipping rates and sales tax have to be configured correctly, because mistakes there cost real money. And after launch, someone has to keep it all running.
We build stores on WooCommerce when WordPress is a good fit, which it often is for businesses that also publish content, want full control of their data, or need flexible product setups. For some stores, a hosted platform or a different approach makes more sense. We’ll talk through the options and recommend one based on your catalog, how you sell and who will manage the store day to day.
Good e-commerce starts with product data. Categories, attributes, variations, photography and descriptions decide whether filtering works, whether search finds the right thing and whether a product page answers enough questions to earn the sale. We help you get that structure right before it’s loaded into the store.
The design work focuses on the moments that matter: category pages that make browsing easy, product pages with clear pricing, options and delivery information, and a checkout that asks only for what it needs. Then we keep it fast, because slow stores lose sales.
What’s included
Everything a store needs to sell
- 01
Store design
Custom design for home, category, product, cart and checkout pages, built mobile-first because that’s where most shopping happens.
- 02
WooCommerce and platform setup
WooCommerce builds on WordPress, or another platform where it suits the business better, configured for how you actually sell.
- 03
Product catalog structure
Categories, attributes, variations and filters planned so customers can narrow down quickly and your team can manage products easily.
- 04
Checkout optimization
Fewer fields, guest checkout, clear totals and trust signals, so fewer customers drop out at the last step.
- 05
Payments, shipping and tax
Payment gateways such as Stripe and PayPal, shipping rates and carrier integrations, and sales tax settings configured and tested.
- 06
Product data import
Bulk import of products, images and pricing from spreadsheets or an existing store, cleaned up along the way.
- 07
Integrations
Connections to email marketing, inventory, accounting or fulfilment tools, plus Google Analytics e-commerce tracking.
- 08
Ongoing store support
Updates, security, backups and help with new products, sales and seasonal changes after launch.
In detail
Decisions every store needs before it’s built
These shape the build more than the design does. Settling them early saves rework later.
- 01
How the catalog is organized
Categories, product types, variations such as size and color, and which attributes customers can filter by.
- 02
How customers pay
Which payment gateways, whether to offer wallets like Apple Pay, and how refunds are handled.
- 03
How orders ship
Flat rates, weight-based or live carrier rates, free shipping thresholds, local pickup and where you ship to.
- 04
How sales tax is calculated
Which states you collect in and whether to use an automated tax service. Your accountant should have the final word here.
- 05
Where product data lives
Whether the store is the source of truth or syncs with inventory, accounting or a supplier feed.
- 06
Who runs it day to day
Who adds products, processes orders and handles customer emails, so the admin is set up for them.
Why it matters
Why the build matters for sales
- Fewer abandoned carts
- A shorter, clearer checkout removes the small frictions that make people give up on a purchase.
- Products that are easy to find
- Well-structured categories and filters help customers get to the right product without hunting.
- Fewer operational surprises
- Shipping, tax and payment settings tested before launch means fewer refunds, corrections and confused customers.
- A store you can run yourself
- Adding products, changing prices and running a sale are straightforward, with help available when you need it.
How it works
Building the store, step by step
Step 1: Store planning
We map your catalog, how orders are fulfilled, how you charge shipping and tax, and which tools the store must connect to.
Step 2: Platform and data
We recommend a platform, then define the product structure and prepare your product data for import.
Step 3: Design
Designs for the key store templates, focused on browsing, product detail and checkout.
Step 4: Build and configure
Development, product import, payment gateways, shipping rules, tax settings and integrations, all on a staging store.
Step 5: Test orders and launch
We place test orders end to end, check emails and receipts, then launch and support you through the first weeks of real orders.
FAQ
E-commerce Websites: common questions
Should I use WooCommerce or a hosted platform?
WooCommerce gives you full control, no platform transaction fees beyond your payment processor, and pairs well with a content-rich WordPress site. It does need regular updates and good hosting. Hosted platforms handle more of that for you, with monthly fees and less flexibility. We’ll recommend one based on your products, budget and how hands-on you want to be.
Can you move my existing store to a new platform?
Yes. We migrate products, categories, images and, where possible, customers and order history, then redirect old product URLs to the new ones so search traffic and saved links still work. We plan migrations carefully to avoid downtime during busy periods.
Do you handle sales tax setup?
We configure the store’s tax settings and can connect an automated tax service. What you’re required to collect, and where, is a question for your accountant. We’ll set the store up to match their guidance.
Can you load all of our products?
Yes. We can import products in bulk from a spreadsheet, a supplier feed or an existing store, and clean up categories and attributes along the way. If product photography or descriptions need work, we can help with that too.
What happens after the store launches?
Stores need more upkeep than brochure sites: plugin and platform updates, security, backups and the occasional payment or shipping issue. Our maintenance plans cover that, and a creative retainer can handle new products, sales banners and seasonal changes.
Let’s build a store people actually finish buying from.
Tell us what you’re working on. You’ll hear back from Andrew directly, usually with a few questions and a clear next step.
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